Adjust

Adjust

Adjust

Adjust is the measurement platform behind mobile app marketing. Pommer Design designed new dashboards for the redesign of the whole platform: reports, profit analysis, sharing and the first steps for a new app.

Adjust is the measurement platform behind mobile app marketing. Pommer Design designed new dashboards for the redesign of the whole platform: reports, profit analysis, sharing and the first steps for a new app.

Adjust is the measurement platform behind mobile app marketing. Pommer Design designed new dashboards for the redesign of the whole platform: reports, profit analysis, sharing and the first steps for a new app.

Illustrative interface views: totals report with profit analysis, report library and app onboarding
Illustrative interface views: totals report with profit analysis, report library and app onboarding

Year

2022

Client

Adjust

Category

Ad tech

Duration

6 months
Objective
Objective

Adjust’s tracking and API platform is a major player in mobile marketing. The whole platform was being redesigned, and the new dashboards had to get better as part of it.

Role
Role

Senior UX design: analysis of the user flows, qualitative user research, data design concepts, prototypes and the full visual design, in the existing design framework and the upcoming one.

Illustrative interface: totals report with profit analysis of revenue, cost and gross profit over seven days
Approach
Approach

Marketers build a report to answer one question: which network, campaign or ad group pays back. A report therefore starts from its filters and grouping, and the result shows revenue, cost and gross profit together. Saved reports sit in one library with their type and last edit, and each one can be shared across the organization or kept private. Setting up a new app takes three steps, with COPPA compliance asked up front.

Illustrative interface: report library with the actions menu and the dialog to share a report
Outcome
Outcome

Pommer Design delivered the concepts, prototypes and final designs for the totals report, the profit analysis, the report library with sharing and the app onboarding, in both design frameworks.

Illustrative interface: onboarding to create the first app, with platform, store and COPPA settings and the SDK step

Illustrative views. Client work is confidential.

03

//FAQ

Questions

ANSWERS

01

How does a project start?

With a short discovery phase. We agree on goals, constraints and success criteria and put them in writing first.

02

What kinds of organizations do you work with?

Organizations that run on information: banks and insurers, airlines and rail operators, energy, pharma and software companies. Size matters less than what’s at stake in the decisions the product supports. The common thread is complexity: regulation, several product teams, or expert users with no time to spare. Early-stage companies with a hard problem are welcome too.

03

How do you approach complex digital platforms?

We map the work before we design for it: who decides what, under which business rules, and how the systems depend on each other. That map becomes the frame for every feature and team that follows.

04

How do you keep a large product portfolio consistent?

With a design system that engineering owns as much as design does: shared components, documented decisions and a review process for changes. New teams start from it instead of from scratch, and the portfolio still feels like one product as it grows.

05

How do you measure success?

We test the new product against the old one on the same tasks and compare time, errors and ratings. A project succeeds when the new version wins on all three.

06

What’s different about working with Pommer Design?

Senior people run every project, from the first interview to launch. We measure the product again after release. The work counts as done when the numbers hold in daily use.

03

//FAQ

Questions

ANSWERS

01

How does a project start?

With a short discovery phase. We agree on goals, constraints and success criteria and put them in writing first.

02

What kinds of organizations do you work with?

Organizations that run on information: banks and insurers, airlines and rail operators, energy, pharma and software companies. Size matters less than what’s at stake in the decisions the product supports. The common thread is complexity: regulation, several product teams, or expert users with no time to spare. Early-stage companies with a hard problem are welcome too.

03

How do you approach complex digital platforms?

We map the work before we design for it: who decides what, under which business rules, and how the systems depend on each other. That map becomes the frame for every feature and team that follows.

04

How do you keep a large product portfolio consistent?

With a design system that engineering owns as much as design does: shared components, documented decisions and a review process for changes. New teams start from it instead of from scratch, and the portfolio still feels like one product as it grows.

05

How do you measure success?

We test the new product against the old one on the same tasks and compare time, errors and ratings. A project succeeds when the new version wins on all three.

06

What’s different about working with Pommer Design?

Senior people run every project, from the first interview to launch. We measure the product again after release. The work counts as done when the numbers hold in daily use.

//FAQ

Questions

ANSWERS

How does a project start?

With a short discovery phase. We agree on goals, constraints and success criteria and put them in writing first.

What kinds of organizations do you work with?

Organizations that run on information: banks and insurers, airlines and rail operators, energy, pharma and software companies. Size matters less than what’s at stake in the decisions the product supports. The common thread is complexity: regulation, several product teams, or expert users with no time to spare. Early-stage companies with a hard problem are welcome too.

How do you approach complex digital platforms?

We map the work before we design for it: who decides what, under which business rules, and how the systems depend on each other. That map becomes the frame for every feature and team that follows.

How do you keep a large product portfolio consistent?

With a design system that engineering owns as much as design does: shared components, documented decisions and a review process for changes. New teams start from it instead of from scratch, and the portfolio still feels like one product as it grows.

How do you measure success?

We test the new product against the old one on the same tasks and compare time, errors and ratings. A project succeeds when the new version wins on all three.

What’s different about working with Pommer Design?

Senior people run every project, from the first interview to launch. We measure the product again after release. The work counts as done when the numbers hold in daily use.

03

//FAQ

Questions

ANSWERS

01

How does a project start?

With a short discovery phase. We agree on goals, constraints and success criteria and put them in writing first.

02

What kinds of organizations do you work with?

Organizations that run on information: banks and insurers, airlines and rail operators, energy, pharma and software companies. Size matters less than what’s at stake in the decisions the product supports. The common thread is complexity: regulation, several product teams, or expert users with no time to spare. Early-stage companies with a hard problem are welcome too.

03

How do you approach complex digital platforms?

We map the work before we design for it: who decides what, under which business rules, and how the systems depend on each other. That map becomes the frame for every feature and team that follows.

04

How do you keep a large product portfolio consistent?

With a design system that engineering owns as much as design does: shared components, documented decisions and a review process for changes. New teams start from it instead of from scratch, and the portfolio still feels like one product as it grows.

05

How do you measure success?

We test the new product against the old one on the same tasks and compare time, errors and ratings. A project succeeds when the new version wins on all three.

06

What’s different about working with Pommer Design?

Senior people run every project, from the first interview to launch. We measure the product again after release. The work counts as done when the numbers hold in daily use.

Project inquiries

Frankfurt and London. Operating worldwide

Interaction design since 2010

Interaction design for enterprise platforms and operational tools. Tell us about your project.

Project inquiries

Frankfurt and London. Operating worldwide

Interaction design since 2010

Interaction design for enterprise platforms and operational tools. Tell us about your project.

Project inquiries

Interaction design for enterprise platforms and operational tools. Tell us about your project.

Project inquiries

Frankfurt and London. Operating worldwide

Interaction design since 2010

Interaction design for enterprise platforms and operational tools. Tell us about your project.