EnBW

EnBW

EnBW

EnBW, one of Germany’s largest energy companies, is building a new cloud platform for its energy trading: the software its power traders and analysts work in all day.

Pommer Design led UX for the trading suite. In prototype tests, interaction errors fell by 40% against the legacy tools.

EnBW, one of Germany’s largest energy companies, is building a new cloud platform for its energy trading: the software its power traders and analysts work in all day.

Pommer Design led UX for the trading suite. In prototype tests, interaction errors fell by 40% against the legacy tools.

EnBW, one of Germany’s largest energy companies, is building a new cloud platform for its energy trading: the software its power traders and analysts work in all day.

Pommer Design led UX for the trading suite. In prototype tests, interaction errors fell by 40% against the legacy tools.

Illustrative interface views: auction submissions in list, chart and detail views with the resubmit dialog
Illustrative interface views: auction submissions in list, chart and detail views with the resubmit dialog

Year

2024

Client

EnBW

Category

Energy

Duration

Nearly 2 years
Objective
Objective

Traders make decisions in seconds, on screens full of live market data. The new platform had to make core trading workflows simpler and faster than the legacy tools did.

Role
Role

In one five-month cycle, Pommer Design ran eight interviews and two co-creation workshops with traders and analysts. It mapped user journeys across the front, middle and back office and produced wireframes, interactive prototypes and final UI in EnBW’s design language. The team: three product owners, six developers and two quantitative analysts.

Illustrative interface: auction submissions for six markets in list view, with the view switcher and an accepted bid
Approach
Approach

Pommer Design built the information architecture and components to support more products later. It tested them throughout against real tasks: deal capture, market monitoring and position tracking.

Illustrative interface: auction submissions in line chart and donut chart views
Outcome
Outcome

Compared with the legacy tools, prototype tests showed 40% fewer interaction errors, 25% better task efficiency and stakeholder usability ratings up from 5.6 to 8.1. The first stable beta is being prepared for rollout to several trading desks. The expected gain is 20 to 30% less time per trade in core workflows; an analytics dashboard will measure it after launch.

Illustrative interface: Germany market detail with bid status, and the dialog to resubmit a rejected bid

Illustrative views. Client work is confidential.

03

//FAQ

Questions

ANSWERS

01

How does a project start?

With a short discovery phase. We agree on goals, constraints and success criteria and put them in writing first.

02

What kinds of organizations do you work with?

Organizations that run on information: banks and insurers, airlines and rail operators, energy, pharma and software companies. Size matters less than what’s at stake in the decisions the product supports. The common thread is complexity: regulation, several product teams, or expert users with no time to spare. Early-stage companies with a hard problem are welcome too.

03

How do you approach complex digital platforms?

We map the work before we design for it: who decides what, under which business rules, and how the systems depend on each other. That map becomes the frame for every feature and team that follows.

04

How do you keep a large product portfolio consistent?

With a design system that engineering owns as much as design does: shared components, documented decisions and a review process for changes. New teams start from it instead of from scratch, and the portfolio still feels like one product as it grows.

05

How do you measure success?

We test the new product against the old one on the same tasks and compare time, errors and ratings. A project succeeds when the new version wins on all three.

06

What’s different about working with Pommer Design?

Senior people run every project, from the first interview to launch. We measure the product again after release. The work counts as done when the numbers hold in daily use.

03

//FAQ

Questions

ANSWERS

01

How does a project start?

With a short discovery phase. We agree on goals, constraints and success criteria and put them in writing first.

02

What kinds of organizations do you work with?

Organizations that run on information: banks and insurers, airlines and rail operators, energy, pharma and software companies. Size matters less than what’s at stake in the decisions the product supports. The common thread is complexity: regulation, several product teams, or expert users with no time to spare. Early-stage companies with a hard problem are welcome too.

03

How do you approach complex digital platforms?

We map the work before we design for it: who decides what, under which business rules, and how the systems depend on each other. That map becomes the frame for every feature and team that follows.

04

How do you keep a large product portfolio consistent?

With a design system that engineering owns as much as design does: shared components, documented decisions and a review process for changes. New teams start from it instead of from scratch, and the portfolio still feels like one product as it grows.

05

How do you measure success?

We test the new product against the old one on the same tasks and compare time, errors and ratings. A project succeeds when the new version wins on all three.

06

What’s different about working with Pommer Design?

Senior people run every project, from the first interview to launch. We measure the product again after release. The work counts as done when the numbers hold in daily use.

//FAQ

Questions

ANSWERS

How does a project start?

With a short discovery phase. We agree on goals, constraints and success criteria and put them in writing first.

What kinds of organizations do you work with?

Organizations that run on information: banks and insurers, airlines and rail operators, energy, pharma and software companies. Size matters less than what’s at stake in the decisions the product supports. The common thread is complexity: regulation, several product teams, or expert users with no time to spare. Early-stage companies with a hard problem are welcome too.

How do you approach complex digital platforms?

We map the work before we design for it: who decides what, under which business rules, and how the systems depend on each other. That map becomes the frame for every feature and team that follows.

How do you keep a large product portfolio consistent?

With a design system that engineering owns as much as design does: shared components, documented decisions and a review process for changes. New teams start from it instead of from scratch, and the portfolio still feels like one product as it grows.

How do you measure success?

We test the new product against the old one on the same tasks and compare time, errors and ratings. A project succeeds when the new version wins on all three.

What’s different about working with Pommer Design?

Senior people run every project, from the first interview to launch. We measure the product again after release. The work counts as done when the numbers hold in daily use.

03

//FAQ

Questions

ANSWERS

01

How does a project start?

With a short discovery phase. We agree on goals, constraints and success criteria and put them in writing first.

02

What kinds of organizations do you work with?

Organizations that run on information: banks and insurers, airlines and rail operators, energy, pharma and software companies. Size matters less than what’s at stake in the decisions the product supports. The common thread is complexity: regulation, several product teams, or expert users with no time to spare. Early-stage companies with a hard problem are welcome too.

03

How do you approach complex digital platforms?

We map the work before we design for it: who decides what, under which business rules, and how the systems depend on each other. That map becomes the frame for every feature and team that follows.

04

How do you keep a large product portfolio consistent?

With a design system that engineering owns as much as design does: shared components, documented decisions and a review process for changes. New teams start from it instead of from scratch, and the portfolio still feels like one product as it grows.

05

How do you measure success?

We test the new product against the old one on the same tasks and compare time, errors and ratings. A project succeeds when the new version wins on all three.

06

What’s different about working with Pommer Design?

Senior people run every project, from the first interview to launch. We measure the product again after release. The work counts as done when the numbers hold in daily use.

Project inquiries

Frankfurt and London. Operating worldwide

Interaction design since 2010

Interaction design for enterprise platforms and operational tools. Tell us about your project.

Project inquiries

Frankfurt and London. Operating worldwide

Interaction design since 2010

Interaction design for enterprise platforms and operational tools. Tell us about your project.

Project inquiries

Interaction design for enterprise platforms and operational tools. Tell us about your project.

Project inquiries

Frankfurt and London. Operating worldwide

Interaction design since 2010

Interaction design for enterprise platforms and operational tools. Tell us about your project.